Nose blindness is not a new concept. Febreze popularized the term through their strategy of educating homeowners on why and how humans can become blind to odors in their home. What if we told you, however, that nose blindness is not just a term that has been used to market air fresheners but is one that addresses a serious issue …
Creating a Fear Free Environment With Dr. Marty Becker
We met with Marty Becker to discuss the Fear Free method, and how Rescue has been instrumental in creating an environment that is welcoming for animals and helps both animals and pet owners enjoy the entire veterinary experience.